Beauty Buzz

Unilever Partners with FIT on Beauty Consumers Project

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By: Jamie Matusow

Editor-in-Chief


A new program at FIT aims to define tomorrow’s beauty consumer.
A new partnership between Unilever U.S. and the Fashion Institute of Technology’s (FIT) Cosmetics and Fragrance Marketing and Management (CFMM) master’s degree program will focus on beauty consumers of the future.

Unilever U.S. will be the sponsor of the 2014 CFMM Capstone research project and presentation. The college’s Master of Professional Studies (MPS) in CFMM, now in its 14th year, was developed in collaboration with the beauty industry as a leadership development program for outstanding mid-career executives “Evolution of the beauty landscape” will be the focus this year as the FIT students explore “The Changing Face of the Beauty Consumer.” Under this theme, they will research three challenges that shape the way beauty companies operate, from economics to gender to ethnicity.

Research results from the 2014 Capstone program will be released in June 2014.

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